Pricing: we only grow when you do

Three products, one subscription: the Automatic Report, the CMA Report and Truppraisal Go. And on Grow, the leads too: we advertise to homeowners in your area and send every one of them to you. A monthly fee, and a few cents a report after that. A slow month costs you the monthly fee and almost nothing else; a busy month costs a little more, because you listed more houses. Nobody is charged for seats — a five-agent team and a fifty-agent team pay the same thing if they run the same reports.

See how we compare › · Truppraisal vs your MLS CMA ›

For running reports yourself Basic $29/mo 30 reports included Run a full report whenever you need one — before a listing appointment, for a buyer client, or to answer “what’s my home worth?”
  • Reports on demand, on any device
  • The full adjustment grid and TruComp Rating
  • Your CMA — remove or add comps, verify a sale that just closed, add features the records miss, and add your suggested list or offer price
  • 3 Rent Estimates a month included
  • No quarterly runs to your past-client database
  • No widget, no mobile app
Past thirty, 50¢ a report.
The all-in-one Pro $79/mo 200 reports included The estimate and the CMA in one: Truppraisal pulls the comps and makes all the adjustments automatically, then works your past clients for you every quarter, with your name on every report.
  • Quarterly reports to your past clients, sent when you approve them — 600 past clients inside the included reports
  • Mass email campaigns to your list, sent for you, plus hot lead alerts and CRM sync
  • Truppraisal Go: the website widget and the mobile app
  • 50 Rent Estimates a month included
Past two hundred, 25¢ a report. Free through December 31 with everything on this card — plans start January 1
For top producers and teams Team / Top Producer $249/mo Every report 15¢ Everything in Pro, plus a flat 15¢ for every report you run.
  • 15¢ a report, flat
  • Everything in Pro, including past-client runs, comp tools, the widget and the app
  • 250 Rent Estimates a month included
  • No volume commitment and no contract
Leads brought to you Grow $499/mo Your own area + 200 reports Everything in Pro, plus homeowner leads we go out and get for you. We run the ads, homeowners in your area ask for their free Truppraisal Estimate, and every one of them comes to you.
  • An exclusive area — one agent per area, set up with you when you join
  • We run the homeowner ads on Facebook, Instagram and Google, paid for out of your monthly fee
  • Every homeowner lead in your area comes to you — name, address, phone and the home’s condition, with a reminder if nobody has called within 24 hours
  • Split it with a lender — a lender partner can carry up to half, so your share can be $249.50
  • Everything in Pro: past-client runs, campaigns, CRM sync, the widget and the app, 50 Rent Estimates
A flat monthly fee — never per lead and never tied to a sale. Lead counts depend on your area, so we estimate them for you and never guarantee them.

One rate per plan. That is the whole price list.

There are no volume bands to track and no bigger plan waiting behind a sales call. You pick a plan, you get the reports it includes, and every report after that costs the one rate printed on the card.

Every agent on your account is free. No setup fee, no contract, and annual billing takes two months off.

Rent Estimates are off unless you turn one on for a report, so you never pay for one you didn’t want. Past the ones your plan includes, they are $2 each on Basic (or add 25 more a month for $15), and 15¢ each on Pro, Team / Top Producer and Grow.

Past 40,000 reports a month, tell us your numbers and we’ll quote it.

Cheap enough that you never ration one

This is the number that decides whether you run a report or talk yourself out of it. When each one costs real time or real money you ration them. At twenty cents you do not think about it at all — and the one you nearly skipped is the listing appointment you win.

Pulling comps by hand, per report

15–45 min

Searching sales, picking the ones that compare, then adjusting them — for every listing appointment, every time.

Truppraisal, per report

$0.20

Five thousand reports on Team / Top Producer: $249 plus fifteen cents each, so $999 for the month. The more you run, the further the $249 spreads.

Or have a partner carry half of it

A lender, title company or wealth manager you already work with can sponsor your account — their name, license number and contact details on every report you send. They pay for that placement the way they would pay for any advertising, billed to them directly, and your bill drops by the same amount.

Pro, on your own

$79/mo

Every agent on the account included, 200 reports a month, twenty-five cents for each one after.

The same account, with a sponsor

$39.50/mo

Identical in every other way — same reports, same agents, same everything. A sponsor covers at most half, and nothing about your account changes if you never find one.

How co-marketing works ›   Start your free trial

See what a month actually costs you

Drag it.

≈ 3,000 past clients on a quarterly cadence
12,0004,0006,0008,000
Pro

$279/mo

27.9¢ a report

A report is one Truppraisal Estimate for one property, however it was requested — run by an agent on a listing appointment, approved and sent to a past client, or requested by a visitor through your widget. You are told what your next quarterly run will cost before it runs, not after. Two months free on annual billing. No setup fee.

What the same database costs elsewhere

Past clients on quarterly reports HomebotSolo, $50 + $10 per 100 clients FelloStarter / Growth / Scale Truppraisal
1,800$2051 agent$2951 user$179unlimited agents
3,000$3251 agent$4153 users$279unlimited agents
6,000$6251 agent$6493 users$529unlimited agents
15,000$1,5251 agent$1,04910 users$999unlimited agents

Swipe the table to compare →

Per month, at list prices published September 2026. Homebot Solo is $50 for 250 clients, then $10 per additional 100 clients, plus a $50 setup fee; its Team plan covers two agents and adds $50 for each one after that. Fello scales at $50 per 500 contacts on Starter and $50 per 1,000 on Growth and Scale, plus $50 per additional user, on a twelve-month contract. Truppraisal figures assume a quarterly cadence and include every agent on the account. Products change — check the current price before relying on any row.

Want this going out under your name? Start the free trial and run your first Truppraisal Estimate today. Free through December 31, no contract, nothing for your broker to sign.

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